SAN FRANCISCO, Sept. 03, 2025 (GLOBE NEWSWIRE) -- She Said Yes, the rapidly growing direct-to-consumer bridal and fine jewelry brand, has officially launched a full offering of lab-grown diamonds, allowing customers to upgrade any jewelry piece with an eco-conscious, lab-made alternative. The move positions She Said Yes at the forefront of the fine jewelry industry's ethical and sustainable evolution, offering consumers stunning, high-quality lab diamonds at accessible prices.
In a time when more consumers are demanding transparency, sustainability, and ethical sourcing in luxury goods, She Said Yes is doubling down on innovation. All lab-grown diamonds offered by the brand are produced using renewable energy sources—including wind, solar, and hydroelectric power—to reduce environmental impact and promote responsible diamond creation.
“Lab-grown diamonds represent the future of the jewelry industry,” said a spokesperson for She Said Yes. “They’re not only chemically and physically identical to natural diamonds, but they also support a vision of ethical luxury that today’s consumers are actively seeking.”
Unlike natural diamonds, which take billions of years to form, lab-created diamonds are grown in controlled environments using advanced chemical vapor deposition or HPHT (high pressure, high temperature) techniques. The result is a diamond that mirrors the sparkle, brilliance, and hardness of a natural diamond—with a Mohs hardness of 10—but can be produced in just a few weeks.
Key benefits of She Said Yes lab diamonds include:
- 100% conflict-free & ethically made
- Sourced using clean, renewable energy
- Identical chemical, physical, and optical properties as mined diamonds
- Lower price point, offering greater accessibility
- Fully customizable across the entire She Said Yes collection
From timeless solitaire engagement rings to halo-set pendants and eternity bands, every She Said Yes piece can now be upgraded with lab-grown diamonds. This marks a major shift for the brand, giving customers complete freedom to design ethically conscious jewelry that aligns with their values without compromising beauty, quality, or durability.
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About She Said Yes
She Said Yes is a leading online jewelry brand redefining the bridal and fine jewelry experience through craftsmanship, customization, and conscious luxury. With a focus on high-quality materials, innovative design, and customer-centric service, the brand empowers modern couples to celebrate life’s most meaningful moments with beauty and intention.
Press Inquiries:
Amy Cunha
Big Picture PR
amy@bigpicpr.com
415-350-3154
www.bigpicpr.com
Photos accompanying this announcement are available at
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